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*NOTICE WEARABLES IS THE BIGGEST PIECE OF THE PIE?
ALWAYS FOLLOW THE MONEY?
Year after year industry data reveals that branded promotional items garner a better customer reach than does television, radio and print advertisements. Along those lines, each year, wearables usually trend as the primary sales segment leader for the entire industry as well.
So the "story" is...
Businesses purchase clothing (wearable merchandise), from companies like Pitre Consulting (for example), who then brand the clothing with said client's logo. Then recipients of the "branded merchandise", generally keep the merchandise and wear it over and over again. Then businesses repeat this process -- primarily because the "pie chart" data shows that they believe this is one of the most effective forms of marketing and advertising.
Now that we got that straight the question is why aren't you calling 310-765-0807 and getting your company an ample supply of branded shirts, jackets or hats today?
Oh and by the way, in this industry, we call promotional merchandise "merch", which is sometimes referred to as "SWAG" (Stuff We All Get). Both terms refer to the same thing -- promotional items.
S.W.A.G.
WHAT DOES IT MEAN?
IT IS AN ACRONYM FOR: Stuff We All Get
Typically, within the Advertising Specialties Institute (ASI), "swag" items are company, or group, branded promotional items that are distributed to employees, clients or various other stakeholders. The exact item may vary from group to group, however their goals are typically the same. Swag items are used as awareness builders, rewards, thank you gifts and as fun keepsakes for memory value. In fact, you may have encountered "some swag" without even realizing it! It may have been in the form of handouts at conferences, trainings, recruiting events or even your company's office supply cabinet. Usually, you cannot go a day without seeing some kind of new interesting pen, notebook, mug, fleece, hat, tote, power bank or some other item with a company's logo on it. Swag items are even used as welcome gifts for new hires or sometimes as a token of appreciation for new business partners. These swag items generally act as reminders that go a long way in promoting your brand inside and outside of your organization.
Call: 310-765-0807 and "get your swag on"!!!
